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Konsumen, Pemasaran, Komunikasi Kontemporer
Perusahaan dapat bertahan, tumbuh, dan berkembang serta mampu mencapai profitabilitas yang optimal jika perusahaan tersebut mampu memahami dengan baik konsumennya. Pemahaman yang baik terhadap konsumen akan memudahkan perusahaan untuk menerapkan berbagai strategi dan taktik pemasaran yang tepat sehingga mampu memberikan nilai yang lebih baik bagi konsumen dibandingkan dengan kompetitor, yang se…
- Edition
- Cetakan Ke 1, 2019
- ISBN/ISSN
- 978-979-076-760-7
- Collation
- xx-414hal;23 cm
- Series Title
- -
- Call Number
- 658.81 JOK k
Computer Science, Information & General Works 
Philosophy & Psychology 
Religion 
Social Sciences 
Language 
Pure Science 
Applied Sciences 
Art & Recreation 
Literature 
History & Geography