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Manajemen Pemasaran

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Buku ini berisi tentang;
1. Pengertian manajemen pemasaran
2. proses manajemen pemasaran
3. lingkungan pemasaran
4. menganalisis pasar konsumen
5. menganalisis pasar bisnis
6. produk
7. harga
8. distribusi
9. manajemen distribusi fisik

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Detail Information

Series Title

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Call Number

658.8 ABD m

Publisher

Depok : Rajawali Pers., 2017

Collation

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Language

Indonesia

ISBN/ISSN

978-979-769-419-7

Classification

658.8

Content Type

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Media Type

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Carrier Type

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Edition

1

Subject(s)

Manajemen Pemasaran

Specific Detail Info

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Statement of Responsibility

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