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E-Business

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Buku ini membahas:
.sekilas perkembangan internet
.perspektif dan perkembangan e-business
.pergesaran paradigma bisnis
.era baru e-business
.peluang dan tantangan e-business
.implikasi strategik e-business terhadap praktik bisnis
.e-marketing dan e-tailing
.perilaku konsumen online
.internet marketing intelligence
.customer relationship management (CRM)
.webvertising
.e-service
.business to business electronic commerce
.intranet
extranet

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Availability

Detail Information

Series Title

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Call Number

650 DIA e

Publisher

Yogyakarta : Andi Offset., 2007

Collation

XX, 280p; 14x21cm

Language

Indonesia

ISBN/ISSN

979-763-544-9

Classification

650

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Bisnis

Specific Detail Info

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Statement of Responsibility

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