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Metode netrografi pendekatan kualitatif dalam memahami budaya pengguna media …
Metode netnografi (netnografi = internet + etnografi) adalah metode yang digunakan untuk mempelajari budaya pengguna internet (lebih khusus media sosial). Pada dasarnya, netnografi adalah penerapan metode etnografi untuk mempelajari budaya pengguna media sosial. Metode ini berusaha menggambarkan budaya dari sudut pandang orang yang diteliti dengan menjalankan investigasi, keterlibatan dengan or…
- Edition
- -
- ISBN/ISSN
- 978-602-446-603-9
- Collation
- iv-378;16x23cm
- Series Title
- -
- Call Number
- 305.72 ERI n
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