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Being a successful manager or entrepreneur in the media and digital sector requires creativity, innovation, and performance. It also requires an understanding of the principles and tools of management. Aimed at the college market, this book is a short, foundational volume on media management. It summarizes the major dimensions of a business school curriculum and applies them to the entire media…
What does it take for success in the media business? Creativity, innovation, and performance, of course. Plus experience and good judgment. However, it also requires an understanding of the principles and tools of management. This book summarizes the major dimensions of a business school curriculum and applies them to the entire media, media-tech, and digital sectors. Its chapters cover—in a …
Isi dalam buku ini meliputi: Manajemen dan Public relations, Public relations/humas:Periodisasi kristalisasi opinib publik dan citra positif, manajemen komunikasi dan organisasi , kedudukan dan strategi public relations, program kerja dan aktivitas humas, Marketing Public relations dan sosial marketing, public relations dan kelompok posisi eksekutif pembuatan keputusan (koalisi dominan)
Diterbitkan bekerjasama dengan Pusat Penelitian Pengajaran dan Pembidangan Ilmu, Lembaga Penelitian IKIP Bandung
States have long denied basic rights to non-citizens within their borders, and international law imposes only limited duties on states with respect to those fleeing persecution. But even the limited rights previously enjoyed by non-citizens are eroding in the face of rising nationalism, populism, xenophobia, and racism. Beyond Borders explores what obligations we owe to those outside our politi…
Carceral logics permeate our thinking about humans and nonhumans. We imagine that greater punishment will reduce crime and make society safer. We hope that more convictions and policing for animal crimes will keep animals safe and elevate their social status. The dominant approach to human-animal relations is governed by an unjust imbalance of power that subordinates or ignores the interest non…
This open access book shines a light on how and why academic work became entwined with air travel, and what can be done to change academia’s flying habit. The starting point of the book is that flying is only one means of scholarly communication among many, and that the state of the planet now obliges us to shift to other means. How can the academic-as-globetrotter become a thing of the past?…
Museums today find themselves within a mediatised society, where everyday life is conducted in a data-full and technology-rich context. In fact, museums are themselves mediatised: they present a uniquely media-centred environment, in which communicative media is a constitutive property of their organisation and of the visitor experience. The Routledge Handbook of Museums, Media and Communicatio…
This book addresses the roles and challenges of people who communicate science, who work with scientists, and who teach STEM majors how to write. In terms of practice and theory, chapters address themes encountered by scientists and communicators, including ethical challenges, visual displays, and communication with publics, as well as changed and changing contexts and genres. The pedagogy sect…