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Found 5 from your keywords: subject="Advertising"
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cover
Pengaruh Brand Image, Product Quality, Sales Promotion, Personal Selling Dan …
Comment Share
Nur Rohmah

Edition
2024
ISBN/ISSN
-
Collation
xiii, 137 hal; 30 cm
Series Title
-
Call Number
658 ROH p/2024

Edition
2024
ISBN/ISSN
-
Collation
xiii, 137 hal; 30 cm
Series Title
-
Call Number
658 ROH p/2024
cover
Effective Personal Communication Skills for Public Relations (PR in Practice)
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Andy Green

Make ideas contagious through every channel of communication Viral marketing -- word-of-mouth marketing that spreads rapidly -- is now mainstream, but some of its concepts are still catching on in the realm of public relations. Drawing partly on the theories of evolutionary biologist Richard Dawkins, who used the phrase "meme" to describe a self-replicating unit of cultural information, Andy Gr…

Edition
illustrated edition
ISBN/ISSN
9780749444075
Collation
235 halaman
Series Title
-
Call Number
302.2 GRE e
cover
International Public Relations and Public Diplomacy: Communication and Engage…
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Guy J GolanSung-un YangDennis F. Kinsey

This book provides an important discussion of the conceptual and practical interconnections between international public relations and public diplomacy. Written by some of the leading thinkers in both disciplines, the volume provides key lessons regarding global relationship-building and stakeholder engagement. Written from a government, corporate, and not-for-profit perspective, the book deals…

Edition
1
ISBN/ISSN
9781433126888
Collation
416 halaman, PDF, 2,97 MB
Series Title
-
Call Number
302.2 GOL i
cover
Dasar-Dasar Periklanan
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Muhammad Jaiz

Buku Ini Berisi : 1. Sejarah Periklanan di Dunia 2. Sejarah Perilkanan di Indonesia 3. Data Belanja Iklan di Indonesia 4. Iklan dan Bauran Pemasaran 5. Rating dan Iklan 6. Untuk Siapa Kita BerIklan 7. Iklan yang Baik 8. Jenis-Jenis Iklan 9. Mereka yang Terbit Dalam Periklanan 10. Biro Iklan 11. Above The Line (Media Lini Atas) 12. Below The Line (Media Lini Bawah) 13. Positioning d…

Edition
Cetakan ke I, tahun 2014
ISBN/ISSN
978-602-262-172-0
Collation
viii + 149 hlm,; 15.5 cm x 23 cm
Series Title
-
Call Number
659.1 JAI d
cover
Contemporary Advertising and Integrated Marketing Communications
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William F. ArensMichael F. WeigoldChristian Arens

Edition
Ed. 14
ISBN/ISSN
978-0-071-31838-9
Collation
xxxix, 721hlm., + Indeks; 21,5 cm x 27,5 cm
Series Title
-
Call Number
659.1 ARE c

Edition
Ed. 14
ISBN/ISSN
978-0-071-31838-9
Collation
xxxix, 721hlm., + Indeks; 21,5 cm x 27,5 cm
Series Title
-
Call Number
659.1 ARE c