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Found 64 from your keywords: subject="Marketing"
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cover
How to Market Your School: A Guide to Marketing, Communication, and Public Re…
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Johanna M. Lockhart

Increased competition, declining resources, changing demographics, news media scrutiny, and the importance of public perceptions are reasons why schools and school districts need an effective marketing program. However, even school and district administrators who recognize the importance of marketing often feel unprepared to initiate and maintain a strategic marketing effort. How to Market Your…

Edition
-
ISBN/ISSN
9781607097686
Collation
266 hlm
Series Title
-
Call Number
658.8 LOC h
Availability1
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cover
Juicing The Orange
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Pat FallonFreed Senn

Edition
-
ISBN/ISSN
978-979-22-2700-0
Collation
xi-202hlm;
Series Title
-
Call Number
658.810 FAl J

Edition
-
ISBN/ISSN
978-979-22-2700-0
Collation
xi-202hlm;
Series Title
-
Call Number
658.810 FAl J
Availability1
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cover
Social Marketing in Action: Cases from Around the World
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Debra Z. BasilGonzalo Diaz-MenesesMichael D. Basil

his textbook provides students with real-world social marketing case studies from different countries and regions around the world, taking learners from classroom theory to practice. The primary objective is to clearly portray to students distinct, identifiable steps that are essential for successful social marketing campaigns. Core social marketing practices are applied to each case to help st…

Edition
1st ed.
ISBN/ISSN
978-3-030-13019-0
Collation
474 halaman
Series Title
Springer Texts in Business and Economics
Call Number
658.8 BAS s
Availability1
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cover
The Power Of Simplicity: Pedoman Bagi Manajemen untuk Menghentikan Omong Koso…
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Jack Trout

Edition
-
ISBN/ISSN
979-694-473-3
Collation
x-235hlm;14 x 21 cm
Series Title
-
Call Number
658.8 TRO p

Edition
-
ISBN/ISSN
979-694-473-3
Collation
x-235hlm;14 x 21 cm
Series Title
-
Call Number
658.8 TRO p
Availability1
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cover
Effective Personal Communication Skills for Public Relations (PR in Practice)
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Andy Green

Make ideas contagious through every channel of communication Viral marketing -- word-of-mouth marketing that spreads rapidly -- is now mainstream, but some of its concepts are still catching on in the realm of public relations. Drawing partly on the theories of evolutionary biologist Richard Dawkins, who used the phrase "meme" to describe a self-replicating unit of cultural information, Andy Gr…

Edition
illustrated edition
ISBN/ISSN
9780749444075
Collation
235 halaman
Series Title
-
Call Number
302.2 GRE e
Availability1
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cover
International Public Relations and Public Diplomacy: Communication and Engage…
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Guy J GolanSung-un YangDennis F. Kinsey

This book provides an important discussion of the conceptual and practical interconnections between international public relations and public diplomacy. Written by some of the leading thinkers in both disciplines, the volume provides key lessons regarding global relationship-building and stakeholder engagement. Written from a government, corporate, and not-for-profit perspective, the book deals…

Edition
1
ISBN/ISSN
9781433126888
Collation
416 halaman, PDF, 2,97 MB
Series Title
-
Call Number
302.2 GOL i
Availability1
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cover
LAPORAN PENGABDIAN KEPADA MASYARAKAT PELATIHAN MULTIMEDIA PEMBUATAN VIDEO, GA…
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Fuaida Nabyla, M.Kom.

Edition
-
ISBN/ISSN
-
Collation
21 hal
Series Title
-
Call Number
658 NAB l

Edition
-
ISBN/ISSN
-
Collation
21 hal
Series Title
-
Call Number
658 NAB l
Availability0
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cover
Laporan Pengabdian Kepada Masyarakat: Workshop Digital Marketing Menyambut Pe…
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Aswhar Anis S.IP., M.Si.Yusuf Yudhistira, M.Kom.

Edition
-
ISBN/ISSN
-
Collation
38 hal.; 2.8 MB
Series Title
-
Call Number
658 ANI l

Edition
-
ISBN/ISSN
-
Collation
38 hal.; 2.8 MB
Series Title
-
Call Number
658 ANI l
Availability0
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cover
Marketing Edisi 10/XVII/Oktober 2017 " Sisi Gelap Media Sosial"
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Anang GhozaliProf. Leonard Berry

Isi dalam edisi ini antara lain: 1. Winning Strategy: Marketer Membangkitkan Problem 2. PERPI : 5 Jalan Ciptakan Terobosan Lewat Inovasi 3. Strategy : Mencapai Potensi Merek di Masa Depan 4. Menghalau Haters dan Bedecak Kagum 5. Ubah Kritik dan Saran Jadi Solusi 6. Ciptakan Konten Positif 7. Piawai Mengelola Media Sosial

Edition
10/XVII/Oktober 2017
ISBN/ISSN
1858-1560
Collation
120 hal.; 21 cm x 28 cm
Series Title
-
Call Number
658.805 MAR 10-XVII
Availability1
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cover
Manajemen Pemasaran jilid 1
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Kevin Lane KellerPhlip Kotler

Materi dalam buku ini mencakup: .memahami manajemen pemasaran .menangkap pencerahan pemasaran .berhubungan dengan pelanggan .membangun merek yang kuat

Edition
Edisi 12
ISBN/ISSN
979-683-817-6
Collation
xxix, 444p; 28cm
Series Title
-
Call Number
658.81 KOT m
Availability2
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